Journal

If we’ve hit the headlines, created a ripple, or have seen our designers take to the spotlight – here’s where you’ll read about it, know the details and celebrate it.

Discover the unusual, the uncommon and the unique all in one place – the realm of YBD.

The Rise of Gender-Neutral Fashion

As a society, we're freeing ourselves from traditional norms and embracing a more inclusive and progressive approach towards style.
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Meet Our Finder: Julia Rebaudo
Meet one of our favourite Finders, Julia Rebaudo, an oh-so-stylish freelance writer and photographer with a love for supporting emerging designers. Just like us. How lovely!Scroll down to find out more about her, her style and head to discover her favourite Finds from her latest edit. ...
We Found Knitwear Made Locally... from 100% Bluefaced Leicester fleeces
A few years ago we found a very special knitwear brand made locally from 100% Bluefaced Leicester fleeces. A brand with a refreshing mindset, a philosophy transcending mere sustainability to cast a positive impact on the environment and everyone involved. HERD.From...
Once Upon A Time…
Once upon a time it was 2010. E-commerce had just started to boom and everyone wanted the latest, trendiest, brightest thing. People wanted the biggest brands, the shiniest labels, the “It” bags. And we didn’t do that.
The Rise of Gender-Neutral Fashion
For decades, the fashion industry has been divided into two segments: menswear and womenswear. But as we, as a society, become more aware and more inclusive of different gender identities, we’ve shunned the binary stereotypes...
Love Your Leather
We’re leather lovers. And BIG believers that a good leather bag should live a long life, by your side for all the years, evolving with you as you both become slightly more worn and battered…